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Inklings Blog

Elizabeth Yekhtikian

Elizabeth Yekhtikian
Elizabeth’s singular focus at InkHouse is strategic media relations. A former television reporter who covered local news, Elizabeth is also our resident media trainer.Creating and cultivating relationships with top-tier business, consumer and broadcast press is where she excels as well as helping a wide range of clients in the tech, consumer and VC space prepare for these high stakes interviews. Before joining InkHouse in 2011, Elizabeth worked for Blanc & Otus PR, serving for 11 years, where she managed both client and internal teams. She helped large enterprise technology companies such as CA Technologies with thought leadership campaigns and product launches, as well as smaller consumer tech companies such as Ziggs and Digitalsmiths find their voice in crowded markets. She holds a master’s degree in broadcast journalism from Emerson College and a bachelor’s degree in mass communications from Boston University.
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Recent Posts

How Does Trump’s Win Impact Tech Media?

By Elizabeth Yekhtikian and Sam Whitmore

The last month has been unprecedented in how we look at the world, our nation,  the media and ourselves. With a new president in January, it seems all industries and people are taking a hard look at how things may change. We recently shared our perspectives on how the Trump election and the increase in fake news could impact the PR industry. Now we are...

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Q&A with Scott Goldberg of ABC News Radio

Werecently had the chance to catch up with anchor Scott Goldberg of ABC News Radio to learn about what a typical day means (if there is anything typical about a 24-hour news cycle), how radio is resilient and how storytelling in this medium must be adaptable.

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A Conversation with NPR's Here & Now

Here & Now is a live production of NPR and WBUR Boston and reaches an estimated 3.7 million weekly listeners on over 424 stations across the country. The show, which is co-hosted by award winning journalists Robin Young and Jeremy Hobson, began in 1997, expanded to two hours in 2013, and features innovators, artists and newsmakers from around the globe. I recently reconnected with Dean...

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