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Inklings Blog

Kristin Parran Faulder

Recent Posts

Mastering the art of the one-line pitch

Public relations has followed a path similar to that of our everyday communications. Snail mail… phone… fax machine… email… and now 140-character tweets, texts and emoticons. With the availability of the Apple Watch (check out Rachel Tucker’s post about how the watch will change the media), we are cutting our communications even shorter, sending a heart instead of “I love you.”

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Got Data? It’s Time to Get Yourself a Silk

By now, you likely know how valuable data can be; if not, I recommend you start with Beth Monaghan’s post on data journalism. Data can help establish your company’s thought leadership platform, root your point of view in authority, demonstrate new trends on the horizon or that old trends are, well, old. If your company has data (whether it’s your own or commissioned by a research firm), it can...

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AOL Founder Steve Case Bets on America’s Entrepreneurs to Lead Internet’s Third Wave

For his last stop on the Rise of the Rest tour, Steve Case addressed, brainstormed – and even invested in – Nashville’s growing and passionate technology community. Following stops in Pittsburg, Detroit and Cincinnati, he made the case to the Nashville Technology Council audience that in order for America to maintain its global leadership position, we need to support entrepreneurship and the...

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Technology start-ups: Nashville’s Opening Act

Nestled somewhere between the country music fame and healthcare fortune (although there’s a lot of fortune to be had in country music as well), lies a lesser-known image of Nashville – that of a thriving, entrepreneurial, tech start-up-filled city. Of course it’s not a secret; publications such as TIME, The New York Times and W Magazine have written about Nashville’s rise, including its place...

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Uncover your advantages: A few PR lessons from Malcolm Gladwell

I recently had the opportunity and privilege to join a breakfast that featured New York Times bestselling author, Malcolm Gladwell as the speaker. In his most recent book, David and Goliath, Gladwell looks at – and (in his unique style) challenges – what we believe about overcoming obstacles, disadvantages and setbacks. If you have read any of his previous works – The Tipping Point, Blink, ...

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How Are You Being Heard?

At a time in America’s history when the threat of war was pervasive and the future unclear, President John F. Kennedy stood in front of the nation and delivered his now infamous inaugural speech where he requested of citizens: “Ask not what your country can do for you – ask what you can do for your country.” That request came after the newly elected president painted a picture of the grave...

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