Authors

see all

Categories

see all

Inklings Blog

Everything You Need to Know About Marketing & Pokémon Go

Whether you’re sick of hearing about it or not, it’s clear that the Pokémon Go hype is in full force -- and it’s only just getting started. Since the viral app’s launch on July 6, the game now boasts over 21 million daily active users in the U.S., according to SurveyMonkey. Additionally, recent iOS usage data shows that users are spending more time honing their Pokémon trainer skills than time...

Read the full post

Why B2B Companies Need Social Media Marketing

When I talk with B2B companies, so many are hesitant to believe that social media communities can help them achieve their business goals.

Read the full post

How the Washington Post Is Optimizing Content for Readers

In October 2015, the Washington Post broke an online traffic record by surpassing the New York Times for the first time. This can be attributed to a few factors, including the heavy investment into the growth of its social distribution strategy through everything from Facebook Instant Articles to Apple News. The Post is also reaching more people through its mobile platforms, its viral...

Read the full post
No More Posts

To subscribe to the InkHouse Inklings blog, and for other thought leadership content just add your email address:

Authors

Categories