Dear Mobile Phone Talker/Texter/Twitterer/Facebook User/Fill in the Blank,
When I was little, my parents made me address their friends as Mr. and Mrs. Even now as I slide toward the upper end of my 30s, when I think of those family friends, their names are forever etched in my mind as Mr. and Mrs. Dyrli and Mr. and Mrs. Rabenstein.
Back then we had a mustard yellow rotary telephone with a spiral cord. My mother taught me to answer by announcing my name, “Hello, this is Beth,” and we had hard and fast rules about when it was appropriate to place phone calls. You did not call during dinner, after 9 p.m. or before 9 a.m. In turn, we answered the phone when it rang – often running to get to it before the miracles of voice mail and caller ID.
As you and I know well, it’s a lot more complicated now. Many of us sleep with our mobile phones next to our beds (I mean, a friend who does not want me to use her name told me that she does that). I work with a bunch of PR professionals, and we’re always thinking about the mode of communication that will be the most palatable for the media we are contacting.
Personally though, I am often overwhelmed by keeping track of all of the messages awaiting my response. At times, the need to tick through my correspondence has compelled me to multitask by getting in a few calls while I shop for my daughter’s favorite butternut squash and apple YoBaby yogurt.
To muffle this urge, I have turned off all of the notifications on my Mac and my iPhone. It’s a daily struggle to put the iPhone down, but I am trying, and I hope you don’t mind if I offer a few suggestions for managing all of these technologies – and hopefully improving our interactions.
Now that you’ve read all of these, you’re probably thinking that a bunch don’t apply to you. That’s the point. While many of these could be universal (and should be if you ask me), they are the things that I find appropriate. So when in doubt, just use the Golden Rule and treat others as you would have them treat you.
Yours Truly,
The woman trying to squeeze past you in aisle 5
Since the early days working around her kitchen table, Beth has grown Inkhouse into one of the top independent PR agencies in the country. She’s been named a Top Woman in PR by PR News, a Top 25 Innovator by PRovoke, and an Ernst & Young Entrepreneur of the Year finalist. Beth designed Inkhouse’s signature Storytelling Workshop to mirror the literary hero’s journey and to unearth the emotional connections that bind an audience to a brand or idea. She also uses narratives to build Inkhouse’s culture, most recently through two books of employee essays, “Hindsight 2020” and “Aren’t We Lucky?”