Virtual Briefing Recap: COVID-19 & PR Strategies

Mar 27, 2020 Beth Monaghan

On Wednesday, InkHouse hosted a virtual briefing: COVID-19 & PR Strategies. In response to the questions we’ve been fielding around COVID-19, our internal experts addressed crisis communications, how to engage with the media, social media guidelines and more. Thanks to all that participated and for those who weren’t able to join, the video recording can be found below.

InkHouse | Virtual Briefing on COVID-19 from InkHouse Films on Vimeo.

As referenced in the briefing, please find our COVID-19 Communications Response Plan template here, which has been updated with media holding statements. Additional resources can be found in InkHouse’s full COVID-19 PR Strategies toolkit.  

Topics: PR industry
Beth Monaghan

Since the early days working around her kitchen table, Beth has grown Inkhouse into one of the top independent PR agencies in the country. She’s been named a Top Woman in PR by PR News, a Top 25 Innovator by PRovoke, and an Ernst & Young Entrepreneur of the Year finalist. Beth designed Inkhouse’s signature Storytelling Workshop to mirror the literary hero’s journey and to unearth the emotional connections that bind an audience to a brand or idea. She also uses narratives to build Inkhouse’s culture, most recently through two books of employee essays, “Hindsight 2020” and “Aren’t We Lucky?”

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