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Inklings Blog

Tina Cassidy

Tina Cassidy
Tina is executive vice president and chief content officer at InkHouse. She is a former journalist, the author of three books, and mom of three boys and a dog named Dusty.
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Recent Posts

Webinar: How to Navigate PR in This Shifting Communications Landscape

We’re only a month into the new year and a lot has has changed for our industry — indeed, just since Inauguration Day. The media, business and geopolitical landscape is shifting under our feet so quickly that we at InkHouse wanted to share our point of view on what is happening and how it could impact any communications strategy right now.

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The Rise – and Fall – of Clickbait Headlines and What’s Replacing Them

Facebook recently made some changes to its News Feed to reduce the amount of click bait clogging everyone’s stream.

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Best Practices for Launching and Building a Commercial Real Estate Brand

When commercial real estate developers are ready to make their project public, the first step is often naming it, and unveiling their vision through a website, logo and maybe even a tagline.

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