I was thrilled to see Sarah Lacy (@sarahcuda) launch PandoDaily (@PandoDaily) today. We, at InkHouse, have been following Sarah from the business journals of the Valley to BusinessWeek to TechCrunch (as well as her book writing along the way) and are thrilled to see her launching her own venture. Since I read the rumors last month, I’ve been eager to see the official launch. Read Lacy’s post about why she started PandoDaily for the full story, but here are the important takeaways for PR people:
Embargoes have become the bane of PR and journalists’ lives alike. It’s been a sticky subject, beginning back in 2008 when Michael Arrington famously announced that TechCrunch would not honor embargoes. We are thrilled to see that Lacy is taking another route. On how PandoDaily will operate:
At a time when the technology blogsphere was shrinking, it's great to see a new site, led by one of the industry’s most respected authors (and a big cheers to a fellow entrepreneurial mom!) We’d love to see more blogs launching and certainly see room for competition. While I was watching the Patriots/Broncos game on Saturday, I saw a tweet from Ben Parr, which might signal another? Read into it what you will:
Beth is the CEO of InkHouse, which she co-founded in 2007 and has grown into one of the top ranked agencies in the country. Beth’s been recognized as one of the Top Women in PR by PR News, the Top 25 Innovators by The Holmes Report and as an Ernst & Young Entrepreneur of the Year finalist. Beth believes that shared values, and the freedom to create are the foundations of all meaningful work. She brings this philosophy to building a culture of creative progress at InkHouse.