Ok, try not to let your jaw hit the floor too hard when I tell you this, but 2018 is here. We’re already wrapping up our Q1 planning meetings and, for anyone working in healthcare IT, that can only mean one thing. Tis the HIMSS season!
That’s right, the motherload of healthcare technology conferences is, once again, right around the corner and you better believe that PR pros around the country are already putting their heads together to ensure that this year is bigger and better than ever. Set at the beautiful Venetian Hotel in Las Vegas, the five day conference is already expecting more than 1,300 leading health information and technology vendors to grace the exhibit floor with their presence. In addition to demoing new products and attending key speaking sessions, these health IT companies will also compete for the undivided attention of reporters at the show.
Never one to procrastinate (yup, type-A personality at its finest), I decided to join HIMSS’ “Managing Media Relations at HIMSS18” webinar on December 5, which offered best practices and pitching tips from some of the industry’s top healthcare IT reporters. Here are the top three best tips that I took away from the webinar:
A huge thank you to HIMSS media for hosting the webinar - and here’s to a successful HIMSS18 for all.