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Inklings Blog

The Move Towards Data-Driven Journalism

Continuing our dive into data-driven PR, this week we’re looking at data-driven journalism. Today, reporters face a perfect storm of reader distrust, new consumption platforms and a rising tide of available data. But don’t take my word for it, let’s look at the numbers. (See what I did there?)

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Q&A with TechTarget’s Colin Steele

Continuing our series of conversations with journalists, I caught up with TechTarget’s Colin Steele on why he loves breaking a scoop before his competitors, his predictions for the enterprise IT industry and how journalism has changed in the past year.

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