Awards & Gratitude
Sep 19, 2012 Beth Monaghan
Too often at InkHouse, we are the plumbers with the leaky faucets, the cobbler’s shoeless children (insert favorite cliché here) and we don’t take the time to publicize our own successes. But this week, we’ve reached some milestones that we just can’t keep to ourselves.
Two major industry publications – PR News and Bulldog Reporter – have recognized us as Small Agency of the Year. We’re sharing that news in a formal press release with the details about these awards along with the flurry of awards we’ve won for our recent client work (see below). But we want to step back from the excitement to reflect on the beginnings of InkHouse and the people who made these achievements possible.
When we started InkHouse, it was just the two of us with an idea about how to do PR differently. In the earliest days of shaping what would become InkHouse, blogging was the disruption in PR and in journalism, and we had this crazy idea that you should treat bloggers like reporters and get the news to them as quickly as possible (often at midnight) so they could post in a timely fashion. Now, of course, bloggers are viewed alongside reporters (and many are one in the same), and blogger relations is table stakes for any PR program.
Social media replaced blogging as the PR disruption, which opened up another great opportunity for InkHouse to create compelling content that fosters interactive and powerful conversations with target audiences. What comes next remains to be seen, but we can be certain that PR will continue changing.
On this journey though, which is far from over, we have had the great fortune of innovative clients who were willing to take a risk on a small upstart. We had to earn our reputation through each and every campaign, and we took that seriously. While we will always remain close to our heritage with startup work, our successes there have evolved into work for Fortune 500 organizations that like our entrepreneurial approach.
To our clients, we thank you for your continued faith in our recommendations and our approaches to increasing your external brand presence. We do not take our jobs lightly, and are grateful for your amazing stories, innovative technologies, and partnership with us.
And to our employees now 30+ strong, we are so proud to count you as part of InkHouse. We would not be here without your hard work, your insights into how our clients should evolve their strategies, and your humor.
Beth & Meg
InkHouse Media + Marketing Wins Small PR Firm of the Year Awards from PR News and Bulldog Reporter
Honored for Exceptional Public Relations and Social Content Campaigns, Client Growth and Retention, and Agency Culture
WALTHAM, Mass. (Sept. 19, 2012) – InkHouse, a public relations and social content agency serving technology, consumer, energy and financial services organizations, has been named a small public relations firm of the year by both PR News and Bulldog Reporter. Honored by the PR News PR Platinum Awards and Bulldog Reporter 2012 Stars of PR Awards, the accolades recognize InkHouse’s outstanding public relations and social content campaigns, significant client growth and retention, and positive work culture.
“Being named small public relations firm of the year by two highly regarded industry publications after being established just five years ago is a thrill for us,” said Meg O’Leary, InkHouse co-founder and principal. “We’re humbled that so many industry-leading organizations—from innovative startups to Fortune 500 companies—have entrusted us to create public relations and social content initiatives on their behalf that bolster their reputations and engage their customers. Many of these clients took a chance on a brand-new firm just a few years ago and their confidence in our team has allowed us to grow and reach these tremendous milestones.”
“These awards are also reflective of our amazing team,” said Beth Monaghan, InkHouse co-founder and principal. “We are only as good as our people, and we can’t say enough about the tremendous talent we have at InkHouse. Our success is rooted in the smart, creative and persistent employees who choose to work with us, and we are incredibly grateful for all they give to InkHouse.”
In addition to winning the PR News PR Platinum award for Small Firm of the Year and the Bulldog Stars of PR Silver award for Small Agency of the Year, InkHouse was also recognized this year as one of the fastest growing companies in the nation. The agency was ranked on the Inc. 500/5000 and named a Pacesetter by the Boston Business Journal, ranking as the twelfth fastest-growing private company in Massachusetts. For its client work, InkHouse has been honored with the following awards:
- 2012 Bulldog Media Relations Awards Gold Winner in “Best Use of Research—Business/Consumer” for “Captivate Office Pulse”
- 2012 PR News Platinum PR Awards Finalist in “Community Relations” for “2011 Raytheon Pi Day”
- 2012 PR News Platinum PR Awards Finalist in “Online Communications” for “Zmags: Meet the Connected Consumer"
- 2012 PR News CSR Awards Honorable Mention in “Community Affairs” for “2011 Raytheon Pi Day”
- Four 2012 Bell Ringer Awards on behalf of Fiksu, Raytheon Integrated Defense Systems, Raytheon MathMovesU® and Zmags
About InkHouse Media + Marketing
InkHouse Media + Marketing is a public relations and social content agency serving technology, consumer, energy and financial services organizations. InkHouse provides public relations, communications strategy planning and social content services, including its Content Bureau, that help clients connect with prospects, customers and influencers through unique story angles and social content campaigns. Headquartered in Waltham, Mass., InkHouse was founded in 2007. Visit www.inkhouse.com for more information.