Actions really do speak louder than words — your audience is watching (and judging) your every move. So today, we’re here to remind you about the importance of inclusive communications.
Here’s what you can do:
Audiences want the truth (and also want something real). If you mess up, say so. Apologize, fix it and move on.
Listen and ask LOTs of questions. When we understand, we can begin to care and make change happen.
“No comment” isn’t good enough in these situations (and honestly, it doesn’t work in almost any situation).
As our society evolves, our language does too. Make sure all of your written and visual communication uses the correct pronouns and find extra time to check the phrasing and capitalization of cultural references.
We tried creating DE&I initiatives on our own and made some mistakes. The experts we’ve found are helping us learn how to talk to each other about hard things — without judgment. We highly recommend Tara Jaye Frank and Lisa Kenney.