Alas alack it’s that time of the year when we look back on our transgressions against the English language over the past 12 months and identify the words and phrases that simply must go.
This year, it’s not been a hard search: the presidential campaign offered rich pickings, in addition to the usual crop of gen x/y/z/millennial expressions that remain foreign to us 40+ folks (i.e. me) -- plus the usual handful of business/marketing buzzwords that stubbornly remain in use.
After a little crowdsourcing and without further ado, here is InkHouse’s list of words to retire in 2017 -- presented in alphabetic fashion because it seemed fairer than putting bigly in caps since so many people suggested it.
Samantha is a Senior Vice President at InkHouse and Editor of the InkHouse blog. Her curiosity for business and technology - combined with her love of semantics and communication - has translated into a 20+ year career in PR. Samantha leads InkHouse’s portfolio of marketing technology, mobile and ecommerce clients. She provides strategic counsel, conceives creative media and social campaigns, develops content, and places media coverage. Samantha is happiest when dancing or eating cheese.