I love Thanksgiving because it draws our attention away from the “what ifs” and toward “what is.” There is no lessening of uncertainty as we continue to see headlines about a drawn out recovery, terrorist resurgences, political squabbling, and scandals galore. That’s a dreary picture, which makes it hard to focus on the positive—what is going well this minute, this hour, this day. So, I...
‘Tis the season for writing in style.
Wendy's Stealth Campaign, Google+ for Businesses, Yipit Goes Mobile, Sundance & Twitter, Apple Board Changes and a Fresh Voice for the Crimson
I believe in social media as a powerful channel that has changed the opportunity for productive discourse for the better. However, in my personal life, I tend to relegate it to a tool for keeping up with friends and family, until a few Sundays ago.
Is Three a Crowd?
Last month a PR person for the New York Jets told Darrelle Revis to hang up on host Mike Francesa during a heated WFAN interview. I don’t recommend hanging up on reporters, but the bigger question is this: Should PR professionals sit in on press calls? I wrote a piece for PR News this month examining the pros and cons.
Twitter Experiments, Old Spice Revival, iPhone Does it All, Google Takes TV? and Halloween Infographic
Private Group Chat, Backups, Acknowledgements, Hashtags and More
Back in April I posted our first Twitter cheat sheet, and since then, a few of the Twitter terms have waned, new tips have come forth, and we’ve discovered some third-party tools that make Twitter easier to use (namely, private group conversations!).